Nike’s “Runners Helping Runners” is more than a campaign—it’s a global call to action. One runner helping another, no fluff, just real support where it counts. That’s how you build a movement.
Rolling out in a Aussie OKA, the crew took the streets—answering runners’ calls for hype, calm, and a little extra kick when the world got noisy.
Services
Brand films
Client
Nike
Agency
WIEDEN + KENNEDY TOKYO
Crew
Directors – Jason Sukadana & Tanya Babic
Producer – Justine Moyle
DOP – Tyson Perkins
Colourist – Fergus Rotherham
VFX Supervisor - Patrick Salter
VFX - Akira Dawson
VFX - Dave Abbot
VFX - Mako Dawson
VFX - Andrew Baol
VFX - Patrick Salter
Post Producer - Olivia Stewart
The result? A powerful, feel-good campaign that cut through the noise, connected with runners nationwide, and cemented Nike as the brand that truly runs with you.